Wednesday, October 12, 2011

Museum of Monterey & theBlu

On October 15, the Museum of Monterey will be the first museum to exhibit “theBlu” (, a new entertainment experience celebrating art, innovation, and the ocean.

Created by Wemo Media and a team of Academy Award-winning graphic designers, theBlu is an interactive online world meant to increase awareness of the Earth’s oceans while simultaneously providing a global canvas for the world’s digital artists. Every species and habitat is a unique work of art created by one of hundreds of developers and graphic designers around the world.

TheBlu is currently in invite-only private beta and won’t be accessible publicly until next year. The exhibit at the Museum of Monterey serves as a sneak peek of the evolving art project and represents the museum’s dedication to innovation in artistic expression. The Opening Reception is Saturday, October 15 from 12:00 p.m. – 4:00 p.m. and is Free to the public. Wharf parking is free for 2 hours with your ID.

More About theBlu

Picture hundreds of thousands of aquatic species and tens of thousands of underwater habitats, beautiful works of art created by artists and developers all over the world, spread across the canvas of the World Wide Web as a globally shared art gallery. And imagine hundreds of millions of people connected on the web - via phones, tablets, computers, at home, at school, in museums - with ocean life flowing from device to device across cities all over the globe - Honolulu, Sydney, Tokyo, Seoul, Mumbai, Moscow, Dubai, Johannesburg, Madrid, Stockholm, Paris, London, New York, Sao Paolo, Los Angeles... Everyone that much more aware of the Oceans, and everyone that much more aware of each other.

Wemo Media’s team is comprised of a passionate group of Academy award winning artists, technology innovators and execs from film, games and the web, including: Andy Jones (Academy award winner, Avatar), Kevin Mack (Academy award winner, What Dreams May Come), Louie Psihoyos (Academy award winner, The Cove), Joichi Ito (Director, MIT Media lab), and more.

Museum of Monterey

MoM is open Tuesday – Saturday 10:00 a.m. – 5:00 p.m. Sunday 12:00 p.m. – 5:00 p.m. The Museum is closed Monday. The cost to visit is $5.00. For more information please call (831) 372-2608 or go to


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